Brand History
Nutrilon is officially launched, embarking on brand-oriented development. We are strategically positioning ourselves in the full-category dietary nutrition market for Chinese families.
The core product, L-carnitine, has annual sales exceeding 100 million, laying the foundation for brand growth.
Established a 120,000 square meter brand factory and nutrition center in mainland China
From mass nutrition to more refined population-specific nutritional strategies
Ranked on multiple health product lists on various e-commerce platforms in mainland China
Form a more complete nutritional product matrix, expanding into children's nutritional categories
Signed actor Jia Nailiang and Olympic champion Wang Meng
Gradually forming core category advantages
Served over 100 million users, with operations covering more than 30 cities nationwide. Signed famous film and television stars Lu Yi and Liu Tao.
Start with a real problem...
TRUST | Reliable and trustworthy
Clear sourcing, safe ingredients, prioritizing formulation and quality control.
CARE | Thoughtful Care
Catering to nutritional needs at different growth stages, accompanying children every step of the way.
TASTE｜Delicious and easy to enjoy
Tailored to children's taste preferences, making daily supplementation more palatable.
JOY | Easy Daily Supplement
Allow nutritional supplements to more naturally integrate into daily life, making it easier for parents to arrange and for children to accept.
Brand Advantages
Trustland insists on 100% Hong Kong manufacturing, responding to families' expectations for peace of mind in children's nutritional products with clearer quality standards and more stable production processes. At Trustland, we believe that children's nutritional products truly worthy of long-term choice are not just about the formula itself, but also about whether each step is clear, traceable, and trustworthy. From raw material processing, production management, to finished product packaging, we aim to embed "peace of mind" into every detail, so that quality is not just visible but can also be trusted long-term. The entire production process is certified with ISO 22000 and HACCP, ensuring that every batch of products is built upon more stringent and transparent quality management.
The factory has obtained the following certifications
Every step is traceable, every step is secure and reliable.
ISO22000
HACCP
GMP
Quality is more transparent
Trust is more reassuring.
The process is more stable.
More in line with family needs
Brand Vision
Starting from Hong Kong, extending peace of mind further
Trustland chose Hong Kong as its starting point for trust. The high standards, rigorous management, and clear quality system here have shaped the brand's understanding of "peace of mind." In the future, Trustland will start with children's daily nutrition and gradually extend to more trustworthy family nutrition options, using Hong Kong as its starting point to target broader cross-border and international markets.
Brand Building
Trustland will continue to build a clearer brand image and market awareness through diverse brand content, urban media, and various communication channels. We hope that when more families think of children's nutrition and daily nutrition, they will associate it with a brand choice that is more reassuring, easier to understand, and closer to their daily lives.
Research landscape
Trustland will continue to promote cooperation with universities, research institutions, and professional teams, constantly strengthening its capabilities in formula research and development and product refinement. We believe that truly trustworthy nutritional products come not only from concepts and packaging, but also from continuously accumulating professional foundations and R&D support.
Market Development
Trustland is rooted in Hong Kong families, targeting cross-border and broader Chinese and international markets, gradually expanding the brand's visibility and influence. In the future, we hope to bring the sense of security represented by "100% Made in Hong Kong" to more cities and more families, responding to nutritional needs at different stages and in different scenarios.
Reviews and Ratings
The accumulation of reputation comes from genuine sharing among parents, as well as the practical experience and continuous choice of the product in daily supplementation. The attention and recognition Trustland Calcium, Iron, and Zinc Oral Liquid has received come not only from the product itself, but also from a comprehensive manifestation of children's acceptance, parents' convenience in arranging its use, and the daily user experience. Behind every positive review is the gradual establishment of trust in the product by families.
